AD COPYWRITERYOUR ACCOUNTANT HAS BAD NEWS
50k views. Plenty of likes, comments, and even a few inquiries.
But the accountant says there's nothing on the bank statement.
People don't buy.
That's what we'll fix.
Let's make your ads what they're supposed to be: profitable.
In 30 minutes, we'll review your ads together, identify what's costing you sales, and discuss what to improve first.
WHY DIDN'T THEY BUY?
They don't care
"We're proudly representing our newest product..." doesn't sell.
People aren't looking for your product.
They're looking for a solution to their problem.
They don't believe
"This product will help you lose weight" doesn't sell without proof.
Claims are easy to make. Proof sells.
They don't feel urgency
"Hm, looks interesting".
That's how most people leave a video ad.
And that's why they don't buy.
LET'S MAKE THEM BUY
Here's how a few words can completely change the way people see your product
Why should they care?
"We're excited to announce our new collagen formula..." ❌
"Imagine leaving the house without reaching for concealer" ✅
Why should they believe you?
"Lose 10 kg in 30 days" ❌
"Jessica lost 11 kg in 4 months without giving up pizza" ✅
Why should they buy now?
"Premium specialty coffee from Colombia" ❌
"Tomorrow morning you'll drink coffee anyway. The only question is whether it'll actually wake you up" ✅
Here's what happened after one client changed the copy.
BEFORE I WRITE THE FIRST WORD...
As an ad copywriter, I start with questions.
What makes people buy this?
Why now?
Why you instead of everyone else?
What proof would convince even a skeptic?
I don't start writing until I understand what I'm selling, who I'm selling it to, and why they should care.
Only then do I write.
How it works
We start with a discovery call. You tell me what you're selling, what's working, what's not, and what you want to achieve.
I look at where the problem actually is and tell you what I think we should do - even if that's different from what you originally came to me for.
Then I send you a clear proposal: what I'll do, what you'll get, how much it costs, and when it'll be ready.
Once we're good to go, I dig into your business, your customers, your competitors, your previous ads - whatever helps me understand why people should choose you.
Let's make your ads what they're supposed to be: profitable.
In 30 minutes, we'll review your ads together, identify what's costing you sales, and discuss what to improve first.